Asahi Breweries, Ltd.

Asahi Breweries, Ltd.
Sponsor Level
:Tokyo 2020 Gold Partner
Product Category
:Beer and Wine

In addition to supporting the Tokyo 2020 Games and Japan's Olympic and Paralympic teams, promoting the Olympic and Paralympic movements, and contributing to the building of momentum for the 2020 Games, Asahi Breweries, Ltd. (Asahi Beer) is proactively working to raising spirits and giving courage to people everywhere - including supporters of the Games.

We have created a design for the support of Team Japan that is featured on our product packaging and storefront posters. We are also providing opportunities for large numbers of people to support the success of the Tokyo 2020 Games and Team Japan through a campaign whereby we donate a part of the revenues raised by sales of our products as well as digital measures.

Asahi Breweries, Ltd.(Open in a new window)

Partner Activation

Tokyo 2020 Olympic and Paralympic Day Counter

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Tokyo 2020 Olympic and Paralympic Day Counter

Tokyo 2020 Olympic and Paralympic Day Counter

Tokyo 2020 Olympic and Paralympic Day Counter

Day counters have been installed on the wall of the Super Dry Hall, located close to the Asahi Beer Headquarters, to count down the days to both the Tokyo 2020 Olympic Games and Paralympic Games. The counters also contribute to the building of excitement and momentum for the 2020 Games.

Asahi Super Dry Keg Draft Beer Campaign

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Asahi Super Dry Keg Draft Beer Campaign

Asahi Super Dry Keg Draft Beer Campaign

Asahi Super Dry Keg Draft Beer Campaign

Asahi Beer donates 1 yen from the sales of our one litre Asahi Super Dry keg draft beer to the Japanese Olympic Committee and the Japanese Paralympic Committee.

Come on Japan! #Cheers everyone campaign

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Come on Japan! #Cheers everyone campaign

Come on Japan! #Cheers everyone campaign

Come on Japan! #Cheers everyone campaign

During the Rio 2016 Games, expectations for the Japanese Olympic and Paralympic teams were high, and we provided support for the teams through the "Cheers Support Tweet" initiative that we conducted for our customers on Twitter.

Asahi Super Dry “Tokyo 2020 Games Support Venue Design” products

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Asahi Super Dry “Tokyo 2020 Games Support Venue Design” products

Asahi Super Dry “Tokyo 2020 Games Support Venue Design”
products

Asahi Super Dry “Tokyo 2020 Games Support Venue Design” products

To further create support and momentum among local residents and visitors to selected Tokyo 2020 Games venues, we have developed a limited edition of products that feature the designs of the Tokyo Stadium, the Tokyo Metropolitan Gymnasium, Ariake Tennis Park, Tokyo International Forum and the Tatsumi International Swimming Centre